Top 5 eCommerce Platforms: Which One is Right for Your Business
Dec 30, 2021
The use of an eCommerce platform is a necessity if you wish to sell anything, offering the best services, or even a product on the internet. When it comes to promoting your business, a standard website can give you all that you need. Still, it cannot accept payments because this requires integrations with shipping providers and payment processors systems.
An ideal eCommerce platform incorporates fundamental capabilities such as payment processing, shopping cart tools, web hosting, and, among other things. According to sales volume, budget, and industry, you may require additional functionality such as real-time stock inventory tools or bulk upload to timely complete your project.
Consider using technological skills when choosing the best suitable eCommerce platform and the features that will improve the ideal consumer experience and the customization options.
What Characteristics Should You Look For in an eCommerce Platform?
Do you know if it’s compatible with mobile devices? In the age of computers and tablets, smartphones are no longer considered second-class citizens. Given that most of your site visitors will likely be using a mobile device, ensure your eCommerce platform should be optimized for mobile users.
Do you find it easy to navigate? Within 48 hours, you should be able to figure out how to use the platform’s interface and begin putting up your store. A more straightforward solution must be found in the process that takes longer. Shoppers should be able to navigate it easily.
Customers will benefit from the simplified process provided by the top systems. From the product page to the final buy page, there should be no need for any guesswork.
Can it accept a variety of different payment methods? Once upon a time, it was possible to assume that all of your online consumers would prefer to pay using a major credit card. When it comes to payments, there are numerous options accessible, and many clients will find someone else who does accept them. If there is steadfast support, this should be considered.
Here Are The Top Five eCommerce Platforms to Consider:
1. Shopify
For businesses of all sizes, Shopify is one of the largest and most widely used eCommerce systems. It is considered to be one of the best eCommerce website builders for small business owners. There is a user interface that is quite simple to use in this website builder.
Many businesses like Shopify allow their clients to create a beautiful, fully customizable store without understanding coding or graphic design. In terms of design, there are hundreds of different themes to choose from to suit your needs.
Shopify has a wide range of distinct themes to choose from. Depending on your company’s aesthetic, you can choose from a variety of themes. Best of all, responsive design is included in each and every one of these options.
It is vital to employ responsive design to ensure that your website works properly on any device. It will not matter which design you choose to incorporate into your website; you will not have to worry about adapting it to mobile customers’ viewing preferences.
Customers can contact Shopify’s customer support team at any time of day or night for assistance with their site creation. Whenever you have questions, problems, or need advice on controlling certain aspects of your website, you can contact them directly. There are no transaction costs associated with purchases made on your website, which is good news for your financial situation.
Fraud analysis is also available through Shopify to help keep customers safe online. If you are searching for a website builder that is user-friendly and simple to develop, Shopify is a fantastic choice. Working with a Shopify SEO specialist to optimize your site for search engine optimization (SEO) is simple and straightforward.
2. Big Commerce
BigCommerce makes it simple to expand your business and sell your products on other websites and online marketplaces. Storefronts on other websites, such as Amazon and eBay, can be created using your BigCommerce site.
It’s a fantastic approach to assist you in expanding your company’s reach while maintaining a consistent brand identity across all of your channels.
BigCommerce, like Shopify, provides round-the-clock customer service for all of your requirements. Whenever you need professional assistance while creating your website, you can contact them. It will also assist you in the management of payments and the transportation of your merchandise.
On the whole, it’s a versatile platform that makes it simple to design and maintain your website.
3. Squarespace
When it comes to small businesses seeking a sophisticated yet user-friendly website builder, Squarespace is a fantastic choice. Business owners can use this website builder to create a website using one of the many available store themes. As part of the Squarespace website-building process, you will have access to the company’s inventory management system.
Integrate this into your website to keep track of your inventory and be alerted once certain products are running low. Many different components of your website can be managed with Squarespace. You can manage your email lists and coupon offers, as well as delivery configurations.
You will have complete control over your online business as a result of this simple process.
4. WooCommerce
Using WooCommerce, you can build a website for your company that is entirely customizable. You can use it to add online shopping capabilities to your website. It’s an open-source eCommerce plugin.
Among firms that are already utilizing WordPress in some capacity, this plugin is extremely popular. You can add eCommerce functionality by using the WooCommerce plugin. You make it simple for customers to discover and purchase your stuff. With this plugin, you may create a website in a matter of minutes because it is highly user-friendly.
With WooCommerce for WordPress, you have access to an extensive network of developers who can assist you in developing the finest website possible for your company.
5. Wix
You should use Wix eCommerce if you have a limited number of products to sell online. A wonderfully designed website can be created by using this platform for small enterprises with fewer than 50 distinct products.
An effective website may be built quickly and easily. Using a drag and drop theme, Wix eCommerce is easy to put up. You have complete control over the things you include and exclude from your website. Making your customized storefront is made simple as a result of this.
A large number of attractive website themes are available from Wix Ecommerce, as are those from other website builders. Create your website using Wix Ecommerce without the need for any particular design abilities.
The use of Wix does not necessitate the knowledge of programming languages. It is simple to create your website using Wix Code, even if you have no coding experience.
Final Remarks
There are numerous excellent eCommerce platforms available, but some are superior to others. It’s possible to think about how simple it was to create a website, change prices or product descriptions, and upload products. Marketing and inventory tools, for example, are examples of specific features that assist with operations. Finalize your comparison by examining reporting capabilities, system integrations, and customization choices.
The platform you choose should allow you to keep your website up to date and managed at all times. Choose a reputable web hosting company, payment processors, and shopping carts that are easy to use and very smooth; this is beneficial for customer service and user experience.
